Pay-to-Preview on Amazon

Pay-to-Preview on Amazon

What a great idea!  I can think of no better way to drive readers back into the languishing bookstores than to require that they purchase a book without the opportunity to sample the content. 

When I go to Barnes and Noble or Borders, or my local bookseller, I read through any number of books without ever buying them.  Conceivably, I could take a small book to the cafe and sit and read the entire thing before I leave.  It's a cost of doing business and it ultimately increases sales.  So, go ahead Amazon, charge for previews and see how your customers like it. 

Comments

  1. FredSeptember 27, 2010 at 9:05 AM

    Steven,

    This seems to be the general trend among US companies today. Instead of looking for ways of delivering a better product more efficiently or for other ways reducing costs, companies, banks, etc. are now looking for new fees to charge customers.

    I see it as a penalty for doing business with them. Consequently, I try to avoid doing business with them.

    ReplyDelete
  2. TSSeptember 27, 2010 at 1:07 PM

    If Amazon goes through with this, it will make laughable any future comments from Bezos that amazon is looking out for its customers.

    ReplyDelete
  3. StevenSeptember 27, 2010 at 1:18 PM

    Dear TS,

    Good point. To be fair, it is possible that this kind of technology could be used for a clipping service or any number of other possibilities. But it is ugly.

    Steven

    ReplyDelete

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